Developing strategic marketing campaigns to help achieve business results
Ensuring that plans and messaging are aligned with business strategy, reinforce brand positioning, and are delivered effectively to targeted audiences
Designing and delivering scalable marketing programs and campaigns that provide value-added content that is suited to clients’ and prospects’ needs as well as interests
Supporting integrated marketing and communications across a variety of channels and vehicles– internal, external, PR, digital, social, web, etc.
Acting as a brand champion both internally and externally and ensuring full compliance with the brand guidelines and messaging across all solutions
Collaborating across teams to develop key messages for campaigns, programs, and content syndication including thought leadership, market reports, surveys, and client success stories.
Collaborating with different stakeholders to ensure successful implementation of strategic marketing plans including defining success criteria, measuring the effectiveness of initiatives, and reporting on results
Ensuring that marketing and communications efforts adhere to agreed timelines and managing expectations with various stakeholders
Keeping up to date with market developments and competitor strategies.
Our Expectations within your First 60 Days
Deep dive into the products and our positioning with our Sales, Service, Spares and Marketing teams.
Take 100% ownership of all planned and ongoing customer engagement activities
Develop the product marketing roadmap for Q1 and Q2 of 2022 together with our Profit Centre Heads and the Divisional Head of Marketing.
Requirements
Candidates should possess an HND / B.Sc Degree with 3 – 5 years of relevant work experience.
Desired Experience & Requirements
Bachelor’s Degree or equivalent in any relevant field
5 or more years of experience in product marketing or brand management preferably in Automotive, FMCG, or a Multinational organization
Experience launching products, developing messaging and product positioning
Experience with customer segmentation, market analysis, and building business cases to improve the customer and user experience
Team player and experience in cross-functional communication and project management.
Excellent planning and organizing abilities
Skilled in writing clear reports and keeping accurate records
Above average Knowledge of Excel and PowerPoint.
Method of Application
Interested and qualified candidates should send their Applications to:hr@prcocloud.ng using the Job Title as the subject of the email.